Before I decided to buy, I spent time looking at Purple carats ratings to see what other customers were saying. Seeing mostly good scores and happy reviews made me feel more comfortable taking the leap. When my ring arrived, it looked just like the photos and felt well made. The sparkle is lovely in normal light, and it feels comfortable to wear every day. https://www.glassdoor.com/Overview/Working-at-Purple-Carats-EI_IE10802659.11,24.htm